As the COVID-19 pandemic upended global markets, firms were forced to rethink their financial strategies in the face of unprecedented uncertainty. New research by Thanh Ngo, finance professor in East […]
5/8/2025
The COVID-19 pandemic fundamentally altered how we live and work—and for young professionals, it reshaped core elements of how they think, feel, and engage on the job. New research from […]
4/15/2025
March 21, 2025 – Dr. Michael Rodriguez, a faculty member at East Carolina University’s College of Business, recently presented new research at the National Conference in Sales Management (NCSM) that sheds light […]
3/25/2025
The thought leadership coming out of the School of Hospitality Leadership continues to be impressive. Academic Research “Jenna” Seung Hyun Lee, an associate professor in the SHL, had a very […]
2/10/2025
Article Consumers’ Perceptions of North Carolina Wines: A Case Study with a Place-Based Focus Publication Journal of Hospitality & Tourism Cases Authors Cynthia S. Deale and Seung Hyun (Jenna) Lee, […]
11/19/2024
Kirchoff Co-Authors Study on Industrial Fishing’s Role in Global Food Security
10/14/2024
Research examining the economics of retail trading costs, specifically in the context of the widespread adoption of zero-commission trading
9/4/2024
The College of Business (COB) and the Department of Accounting hosted their sixth annual Accounting Research Roundtable Gathering (ARRG) April 19, 2024. The event invites Ph.D. candidates from around the country to share research […]
4/30/2024
Article Will after-hours technology-mediated work make employees leave? A mediated moderation model Publication Name Internet Research Authors Sun, X., Zhu, J., Liang, H., Xue, Y.(ECU COB), & Yao, B Background […]
2/15/2024