Twilley Academy of Sales Leadership

August 2025

Twilley Academy of Sales names new interim director

East Carolina University’s College of Business has appointed Dr. Michael Rodriguez, Twilley Academy of Sales leadership fellow and assistant professor of marketing, as interim director of the Twilley Academy of […]

 8/25/2025

May 2025

Professor Represents ECU at LSU Professional Sales Symposium

Dr. Michael Rodriguez, a faculty member of the College of Business at East Carolina University (ECU) and Twilley Sales Academy recently represented ECU at the LSU Professional Sales Institute Sales […]

 5/5/2025

March 2025

COB faculty research highlights how generative AI is transforming sales performance

March 21, 2025 – Dr. Michael Rodriguez, a faculty member at East Carolina University’s College of Business, recently presented new research at the National Conference in Sales Management (NCSM) that sheds light […]

 3/25/2025

College of Business hosts inaugural Twilley Sales Challenge

What convinces a consumer to purchase a product or service? Students in East Carolina University’s Twilley Academy of Sales Leadership developed their best sales pitches on Feb. 27-28 as part […]

 3/5/2025

Twilley Sales Academy students compete in national sales competition

GREENVILLE, N.C. – Four students from the College of Business Twilley Sales Academy recently competed in Selling with the Bulls, a national sales competition hosted by the University of South Florida’s Muma College of […]

 3/3/2025

October 2024

Twilley Academy students hit the road for competitions

Two teams from the Pirate Sales Club out of the Twilley Academy of Sales Leadership participated in mid-October sales competitions. One traveled east, and one traveled west. Four students competed in […]

 10/22/2024