AMA Headed to National Conference!

With the help of generous funding from the Student Government Association and the College of Business, fourteen members of the ECU’s chapter of the American Marketing Association will be attending the 38th Annual International Collegiate Conference in New Orleans, Louisiana on March 17-19, 2016.

Undergraduate and graduate ECU students will have the opportunity to learn from prominent industry professionals about careers and cutting edge marketing practices. The AMA International Collegiate Conference inspires and provides AMA members the tools they need to start their career as young business professionals.

ECU’s chapter will be participating in multiple competitions over the course of the weekend including: T-Shirt Design competition, Pitch Perfect competition, Marketing Strategy competition, AMA Sales competition, and a Relationship Selling Certificate program.

AMA students will also have the opportunity to hear from and network with Peter Horst, the Vice President/Chief Marketing Officer of The Hershey Company, and Monica Skipper, the Vice President/Brand Experience Marketing Executive of FedEx Services. There will also be a Special Speaking Session with Google Analytics Program Manager, Deepak Aujla.

A few of the noted sponsors of this year’s conference are eBay, Hershey, Northwestern Mutual, ABC Suppy Co. Inc., Aerotek, and TEKsystems.