Marketing & Supply Chain Management Research

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2024

  • Swart, W., & Kowalczyk, C. M. (2024). The impact of compressing MBA courses on student satisfaction: Empirical results. Education Sciences, 14(4), 388. https://doi.org/10.3390/educsci14040388
  • Swart, W., MacLeod, K., & Fernandez, R. (2024). Talent development for the knowledge economy. International Journal of Information and Operations Management Education, 7(3), 254-267. https://doi.org/10.1504/IJIOME.2024.137244

2023

  • Mai, E., Taillon, B. J., & Haytko, D. L. (2023). Consumer intentions to get the COVID-19 vaccine: A protection motivation theory explanation. Journal of Behavioral Studies in Business, 13, 1-18. http://www.aabri.com/manuscripts/213420.pdf
  • Nichols, B. S., Kirchoff, J. F., Confente, I., & Stolze, H. (2023). When brands behave badly: Signaling and spillover effects of unethical behavior in the context of triple bottom line of sustainability. Journal of Product and Brand Management, 1-19. https://doi.org/10.1108/JPBM-07-2021-3569
  • Tran, T. P., Sen, S., & Steenburg, E. V. (2023). This ad’s for you: How personalized SNS advertisements affect the consumer-brand relationship. Journal of Consumer Marketing, 40(4), 458-469. http://dx.doi.org/10.1108/JCM-12-2021-5070
  • Tran, T. P., Wen, C., & Gugenishvili, I. (2023). Exploring the relationship between trusts, likability, brand loyalty, and revisit intentions in the context of Airbnb. Journal of Hospitality and Tourism Technology. https://doi.org/10.1108/JHTT-09-2021-0270

2022

  • Dellana, S. A., Rowe, W. J., & Liao, Y. (2022). A scale for measuring organizational risk management maturity in the supply chain. Benchmarking: An International Journal, 29(3), 905–930.
  • Ellis, D. F. (2022). Demographic, economic and geographical factors associated with uptake of the earned income tax credit. Journal of Policy Practice Research. 3(1), 241-258.
  • Falasca, M., Dellana, S. A., Rowe, W. L., & Kros, J. F. (2022). Counterfeiting activities in manufacturing versus service organizations. International Journal of Applied Logistics, 12(1), 1–24.
  • Falasca, M., Dellana, S., Rowe, J., & Kros, J. (2022). The impact of counterfeit risk management on healthcare supply chain performance- an empirical analysis. International Journal of Productivity and Performance Management. 71(1), 3078-3099.
  • Hoang, H. T., Ho, K., Tran, T. P., & Le, T. M. (2022). The extension of animosity model of foreign product purchase: Does country of origin matter? Journal of Retailing and Consumer Services, 64, 102758.
  • Kirchoff, J. F., & Falasca, M. (2022). Environmental differentiation from a supply chain practice view perspective. International Journal of Production Economics. 244.
  • Lanier, P., Afonso, W., Chung, G., Bryant, K., Ellis, D., Coffey, A., Brown-Graham, A., & Verbiest, S. (2022). Demographic, economic, and geographic factors associated with uptake of the earned income tax credit. Journal of Policy Practice and Research, 3, 241–258.
  • Mai, E., Haytko, D. L., & Taillon, B. J. (2022). How advertisements mixing black and white actors affect consumer intent. Journal of Advertising Research. 62(1), 252-270.
  • Mai, E., Taillon, B. J., & Haytko, D. L. (2022). The impacts of information factors and health beliefs on attitudes towards social distancing behavior during COVID-19. Journal of Marketing Management. 37(1), 1933-1953
  • Mai, E., & Liao, Y. (2022). The interplay of word-of-mouth and customer value on B2B sales performance in a digital platform: An expectancy-value theory perspective. Journal of Business & Industrial Marketing, 37(7), 1389–1401.
  • Mai, E., Ketron, S. (2022). How retailer ownership of vs. collaboration with sharing economy apps affects anticipated service quality and value co-creation. Journal of Business Research. 140(1), 684-692.
  • Omar, A., Kirchoff, J. F., Russo, I., & Gligor, D. M. (2022). Understanding the dynamics of global supply chain sustainability initiatives: The role of institutional distance from the buyer’s perspective. Journal of Purchasing and Supply Management, 28(4), 100792.
  • Paul, R. C., Swart, W. W., & Macleod, K. R. (2022). A scale for measuring relative proximity of transactional distance. Distance Education, 1-19.
  • Swart, W. W., MacLeod, K. R., Mai, E., & Haytko, D. L. (2022). Resiliency during covid-19 disruption: Flipped versus traditional classrooms. Journal of Instructional Pedagogies. 27(1), 1-20.
  • Taillon, B. J., Mai, E., & Haytko, D. L. (2022). Risky business: Consumer attitudes, perceptions, and consumption behaviors during covid-19. Basic and Applied Social Psychology, 44(2), 47–65.
  • Tran, T. P., Gugenishvili, I., & Muldrow, A. (2022). Enhancing brand equity in branded apps: A hedonic and utilitarian motivation’s perspective. Journal of Marketing Communications, 1–26. https://doi.org/10.1080/13527266.2022.2113909
  • Tran, T. P., Furner, C. P., & Gugenishvili, I. (2022). The effects of task service fit on brand loyalty. International Journal of E-services and Mobile Applications, 14(1), 1–19.
  • Tran, T. P., Ho, B., Le, T., & Hoang, H. (2022). The extension of animosity model of foreign product purchase: Does country of origin matter? Journal of Retailing and Consumer Services, 64, 102758.
  • Tran, T., Taylor, D., & Wen, C. (2022). Value co-creation through branded apps: enhancing perceived quality and brand loyalty. Journal of Research in Interactive Marketing, 1–19. https://doi.org/10.1108/JRIM-04-2022-0128
  • Zemanek Jr, J. E. (2022). Academic theories supporting salesforce. Pathways to Research in Business and Economics, 13(1).
  • Zimon, D., Madzik, P., Dellana, S. A., Sroufe, R., Ikram, M., & Lysenko-Ryba, K. (2022). Environmental effects of ISO 9001 and ISO 14001 management system implementation in SSCM. The TQM Journal, 34(3), 418–447.

2021

  • Hamilton, C., Swart, W. W., & Stokes, G. (2021). Developing a measure of social, ethical, and legal content for intelligent cognitive assistants. Strategic Innovation and Sustainability, 16(1), 37.
  • Haytko, D. L. (2021). The future looks good: A picture from marketing scholars of where we go from here. Journal of Marketing Theory and Practice, 29(1-2), 1-2.
  • Haytko, D. L., & Wright-Isak, C. (2021). The value of advertising education in a business school environment. Journal of Instructional Pedagogies, 25, 1–12.
  • Hyman, M. R., Zhou, W., Taillon, B. J., & Steiner, S. D. (2021). Self-customizable online courses: One size does not fit all. Journal of Higher Education Theory and Practice, 21(3), 12-20.
  • Lemken, R. K., & Siguaw, J. A. (2021). The use of interest-inventory surveys in MBA marketing education: improving student team effectiveness. Journal of Marketing Education, 43(1), 75–90.
  • Lemken, R. K., & Anderson, M. H. (2021). Tracing the influence of James March’s most cited works: an empirical approach using historical analysis of co-citation contexts. The Journal of Management History, 28(1), 107–133.
  • Li, Y., Liao, Y., & Li, J. (2021). An exploratory study on workforce engagement of direct selling independent sales representatives. International Journal of Logistics Economics and Globalization, 8(4), 331.
  • Ngo, T., Mai, S., Siguaw, J., & Jory, S. (2021). The contribution of managerial ability on customer satisfaction: an empirical investigation. Journal of Strategic Marketing, 1–27.
  • Rew, D., Siguaw, J. A., & Sheng, X. (2021). Service productivity, satisfaction, and the impact on service firm performance. Services Marketing Quarterly, 41(4), 344–357.
  • Robbins, T. R. (2021). An assessment of the IHME Covid-19 model: US fatalities in 2020. American Journal of Management, 21(2), 2.
  • Robbins, T. R. (2021). Multi-attempt quizzes in an MBA level statistics course. Decision Sciences Journal of Innovative Education, 19(2), 129–149.
  • Robbins, T. R. (2021). The impact of mobile order ahead apps on QSR queuing. The Journal of Strategic Innovation and Sustainability, 16(2), 2.
  • Siguaw, J. A., Mai, E., & Sheng, X. (2021). Word-of-mouth, servicescapes and the impact on brand effects. SN Business & Economics, 1(1), 15–40.
  • Swart, W. W., & MacLeod, K. R. (2021). Evaluating learning space designs for flipped and collaborative learning: A transactional distance approach. Education Sciences, 2021(11), 1–18.
  • Swart, W. W., MacLeod, K. R., Wengrowicz, N., & Paul, R. C. (2021). Flipped classrooms and Covid-19 disruption: Empirical results. Journal of Higher Education Theory and Practice, 21(3), 131–143.
  • Tran, T. P., May, M., & Kowalczyk, C. M. (2022). Understanding key factors motivating customers to purchase brands via brand apps: A service dominant logic perspective. Services Marketing Quarterly, 43(1), 67-86.

2020

  • Anderson, M. H., & Lemken, R. K. (2020). Citation context analysis as a method for conducting rigorous and impactful literature reviews. Organizational Research Methods, online first.
  • Aryal, A., Liao, Y., Li, B., & Nattuthurai, P. (2020). The emerging big data analytics and IoT in supply chain management: A systematic review. Supply Chain Management: An International Journal, 25(2), 141–156.
  • Dellana, S., Kros, J. F., Falasca, M., & Rowe, W. J. (2020). Risk management integration and supply chain performance in ISO 9001-certified and non-certified firms. International Journal of Productivity and Performance Management, 69(6), 1205-1225.
  • Kros, J. F., Falasca, M., Dellana, S. A., & Rowe, W. J. (2020). Mitigating counterfeit risk in the supply chain: an empirical study. The TQM Journal, 32(5), 983–1002.
  • Liao, K., Deng, X., Liao, Y., & Zhang, Q. (2020). Supplier empowerment: Mediating situational factors and perceived performance. Journal of Purchasing and Supply Management, 26(3).
  • Liao, Y. (2020). An integrative framework of supply chain flexibility. International Journal of Productivity and Performance Management, 69(6), 1321-1342.
  • Sheng, X., Felix, R., Saravade, S., Siguaw, J. A., Ketron, S., Kreitz, K., & Duchowski, A. (2020). Sight unseen: The role of online security indicators in visual attention to online privacy information. Journal of Business Research, 111, 218–240.
  • Swart, W. W., & MacLeod, K. R. (2020). Flipping online analytics classes: achieving parity with their face-to-face counterparts. Decision Sciences Journal of Innovative Education, 18(1), 119–137.
  • Swart, W. W., & Siguaw, J. A. (2020). The transformational impact of intense teamwork experiences on team member psychometrics: An exploratory study. American Journal of Management, 20(1), 126–146.
  • Swart, W. W., & Siguaw, J. A. (2020). The transformational impact of intense virtual teamwork experiences on team member psychometrics: An exploratory study. American Journal of Management, 20(1), 126–146.
  • Tran, T. P., Guzman, F., Paswan, A., & Blankson, C. (2020). National versus private brand: A regulatory focus perspective. Journal of Retailing and Consumer Services. 57, https://doi.org/10.1016/j.jretconser.2020.102198.
  • Tran, T. P., Lin, C., Baalbaki, S., & Guzmán, F. (2020). How personalized advertising affects equity of brands advertised on facebook? A mediation mechanism. Journal of Business Research, 120, 1-15
  • Wu, Q., Liao, Y., Liao, K., & Li, B. (2020). Optimization evaluation on material distribution systems: From the perspective of automobile manufactures. International Journal of Technology, Policy and Management, 20(2), 104-115.
  • Zimon, D., & Dellana, S. (2020). A longitudinal exploratory study of ISO 9001 certification abandonment in small- and medium-sized enterprises. The International Journal of Quality & Reliability Management, 37(1), 53-67.

2019

  • Clark, R. A., Haytko, D. L., Hermans, C. M., & Simmers, C. S. (2019). Social influence on green consumerism: Country and gender comparisons between China and the United States. Journal of International Consumer Marketing, 31(3), 177–190.
  • Killian, G., McClure, T., Hollenbeck, C., Hulland, J., & Haytko, D. L. (2019). The self In online communities: protecting and promoting the ego. Journal of Management and Marketing Research, 23, 1–26.
  • Kirchoff, J. F. (2019). How to assess risks in a globalized supply chain. SupplyChainDive, 1-4.
  • Kirchoff, J. F., Nichols, B. S., & Rowe, W. J. (2019). The impact of functional integration on perceived risk and consumer-based brand equity. Journal of Strategic Marketing, 27(2), 136–150.
  • Kros, J. F., & Pritchard, R. (2019). Consider vending for service supplies. Fixed Ops Magazine, 40–43.
  • Kros, J. F., Kirchoff, J. F., & Falasca, M. (2019). The impact of buyer-supplier relationship quality and information management on industrial vending machine benefits in the healthcare industry. Journal of Purchasing and Supply Management, 25(3).
  • Kros, J. F., Liao, Y., Kirchoff, J. F., & Zemanek, J. E. (2019). Traceability in the supply chain. International Journal of Applied Logistics, 9(1), 1–22.
  • Lemken, R. K., & Anderson, M. H. (2019). An empirical assessment of the influence of March and Simon’s organizations: The realized contribution and unfulfilled promise of a masterpiece. Journal of Management Studies, 56(8), 1537–1569.
  • Liao, Y., & Li, Y. (2019). Complementarity effect of supply chain competencies on innovation capability. Business Process Management Journal, 25(6), 1251-1272.
  • Lin, C., Rai, D., & Tran, T. P. (2019). CEO change and the perception of enhanced product: An implicit theory perspective. The Journal of Consumer Marketing, 36(5), 677-691.
  • MacLeod, K. R., Swart, W. W., & Paul, R. C. (2019). Continual improvement of online and blended courses using relative proximity theory. Decision Science Journal of Innovative Education, 17(1), 53–75.
  • Nichols, B. S., Stolze, H., & Kirchoff, J. F. (2019). Spillover effects of supply chain news on consumers’ perceptions of product quality: An examination within the triple bottom line. Journal of Operations Management, 65(6), 536-559.
  • Robbins, T. R. (2019). A learning curve‐based assembly game. Decision Sciences Journal of Innovative Education, 17(4), 344-362.
  • Robbins, T. R. (2019). A multipart project planning and tracking exercise. Decision Sciences Journal of Innovative Education, 17(2), 104-125.
  • Robbins, T. R. (2019). Evaluating the performance of the Erlang models for call centers. International Journal of Applied Science and Technology, 9(1), 1-12.
  • Sheng, X., Simpson, P. M., & Siguaw, J. A. (2019). Emotions, deliberations and end-of-life products. Psychology & Marketing, 36(7), 659–674.
  • Siguaw, J. A., Mai, E., & Wagner, J. A. (2019). Expanding servicescape dimensions with safety: An exploratory study. Services Marketing Quarterly, 40(2), 123–140.
  • Simmers, C. S., Clark, R. A., & Haytko, D. L. (2019). The influence of attractiveness and expertise on celebrity endorsement efficacy: A cross-cultural study. Journal of International Business and Cultural Studies, 12, 1–20.
  • Swart, W. W., O’Dor, R., Siguaw, J. A., & Karriker, J. H. (2019). Contextualized leadership development: The concurrent enhancement of leadership qualities and subject matter expertise. International Leadership Journal, 11(3), 3–34.
  • Taillon, B. J., & Huhmann, B. A. (2019). Strategic consequences of self-service technology evaluations. Journal of Strategic Marketing, 27(3), 268-279.

2018

  • Dellana, S. A., & Kros, J. F. (2018). ISO 9001 and supply chain quality in the USA. International Journal of Productivity and Performance Management, 67(2), 297–317.
  • Falasca, M., & Kros, J. F. (2018). Success factors and performance outcomes of healthcare industrial vending systems: An empirical analysis. Technological Forecasting & Social Change, 126, 41-52.
  • Haytko, D. L., Clark, R. A., Hermans, C. M., & Parker, R. S. (2018). Examining the dimensionality in global attitudes toward advertising: A comparison of perceptions of Chinese and United States consumers. Journal of International Consumer Marketing, 30(2), 85–97.
  • Robbins, T. R. (2018). Complexity and flexibility in call center scheduling models. International Journal of Business and Social Science, 8(12), 12.
  • Swart, W. W. (2018). Teaching for the knowledge economy. Stocknotes, 8–9.
  • Wengrowicz, N., Swart, W., Paul, R., MacLeoad, K., & Dori, D. (2018). Student’s collaborative learning attitudes and their satisfaction with online collaborative case-based courses. American Journal of Distance Education, 32(4), 283–300.

2017

  • Adimora, A. A., Goldmon, M. V., Coyne-Beasley, T., Ramirez, C. B., Thompson, G. A., Ellis, D., Stevenson, J. L., Williams, J. M., Howard, D. L., & Godley, P. A. (2017). Black pastors’ views on preaching about sex: Barriers, facilitators, and opportunities for HIV prevention messaging. Ethnicity & Health, 24(5), 560–574.
  • Falasca, M., & Kros, J. F. (2017). Enablers and performance outcomes of healthcare industrial vending system success: An empirical analysis. Technological Forecasting and Social Change, 126, 41–52.
  • Haytko, D. L., Clark, R. A., & Zboja, J. J. (2017). A push or a nudge: Understanding consumer perceptions of sales pressure. Rutgers Business Review, 2, 186–190.
  • Hood, K., Kowalczyk, C. M., Hopkins, C., & Padgett, D. (2017). A multi-method approach to understanding behavior change. The case of texting and driving. Expert Journal of Marketing, 5(2), 78–91.
  • Robbins, T. R., & Zemanek, J. E. (2017). UFC pay-per-view buys: The power of the celebrity fighter. Innovative Marketing, 13(4), 35–46.
  • Sheng, X., Simpson, P. M., & Siguaw, J. A. (2017). Communities as nested servicescapes. Journal of Service Research, 20(2), 171–187.
  • Siguaw, J. A., Sheng, X., & Simpson, P. M. (2017). Biopsychosocial and retirement factors influencing satisfaction with life: New perspectives. International Journal of Aging & Human Development, 85(4), 332–353.
  • Swart, W. W., & Wengrowicz, N. (2017). Factors influencing student decisions to recommend flipped courses. Journal of Supply Chain and Operations Management, 15(2), 242–259.
  • Tran, T. P. (2017). Personalized ads on Facebook: An effective marketing tool for online marketers. Journal of Retailing and Consumer Services, 39, 230–242.
  • Tran, T. P., Khanh, N., Quang, L., Truc, T., & H., Hung. (2017). Application and validation of a consumer ethnocentrism scale in a young Vietnamese market segment. Journal of Global Scholars of Marketing Science, 27(1), 60–77.
  • Zboja, J. J., Clark, R. A., & Haytko, D. L. (2017). An offer you can’t refuse: Consumer perceptions of sales pressure. Journal of the Academy of Marketing Science, 44(6), 806–821.

2016

  • Ashley, C., Oliver, J., & Zemanek Jr., J. E. (2016). Trial-attitude formation in green product evaluations. Atlantic Marketing Journal, 5(1), 35-61.
  • Bals, L., Kirchoff, J. F., & Foerstl, K. (2016). Exploring the reshoring and insourcing decision-making process: Toward an agenda for future research. Operations Management Research, 9(3), 102–116.
  • Dellana, S., & David, W. (2016). Survival analysis of supply chain financial risk. Journal of Risk Finance, 17(2), 130–151.
  • Falasca, M., Kros, J. F., & Nadler, S. S. (2016). Performance outcomes and success factors of industrial vending solutions. International Journal of Operations and Production Management, 36(10), 1359–1381.
  • Foerstl, K., Kirchoff, J. F., & Bals, L. (2016). Towards a unified conceptualization of reshoring and insourcing decisions and directions for future research. International Journal of Physical Distribution & Logistics Management, 46(5), 492–515.
  • Kirchoff, J. F., Omar, A., & Fugate, B. S. (2016). A behavioral theory of sustainable supply chain management decision making in non-exemplar firms. Journal of Supply Chain Management, 52(1), 41–65.
  • Kirchoff, J. F., Tate, W. L., & Mollenkopf, D. A. (2016). The impact of strategic organizational orientations on green supply chain management and firm performance. International Journal of Physical Distribution & Logistics Management, 46(3), 3.
  • Kline, C., Joyner, L. E., Kirchoff, J. F., Crawford, A., & Jillcott, P. (2016). Gaps and barriers along the North Carolina agri-food value chain. British Food Journal, 118(2), 301–317.
  • Mahmoud, M. A., Blankson, C., Owusu-Frimpong, N., Nwankwo, S., & Trang, T. P. (2016). Market orientation, learning orientation and business performance: The mediating role of innovation. International Journal of Bank Marketing, 34(5), 623–648.
  • Meinlschmidt, J., Foerstl, K., & Kirchoff, J. F. (2016). The role of absorptive and desorptive capacity in sustainable supply management – A longitudinal analysis. International Journal of Physical Distribution & Logistics Management, 46(2), 2.
  • Rowe, W. J., & Skinner, S. J. (2016). Delegating slotting allowance authority to the sales force. Industrial Marketing Management, 57, 159-165.
  • Rowe, W. J., Chullen, C. L., & Kirchoff, J. F. (2016). The impact of customer motivation on the customer-salesperson relationship. S.A.M. Advanced Management Journal, 81(4), 23.
  • Sheng, X., Siguaw, J. A., & Simpson, P. M. (2016). Servicescape attributes and consumer well-being. Journal of Services Marketing, 30(7), 676–685.
  • Simpson, P. M., Siguaw, J. A., & Sheng, X. (2016). Tourists’ life satisfaction at home and away: A tale of two cities. Journal of Travel Research, 55(2), 161–175.
  • Swart, W., & MacLeod, K. (2016). Searching for socrates: How to engage online students. Journal of Systemics, Cybernetics and Informatics, 14(4), 4.
  • Swart, W., Wengrowicz, N., & Wuensch, K. L. (2016). Using transactional distances to explore student satisfaction with group collaboration in flipped learning. International Journal of Informations and Operations Management Education, 6(1), 1.
  • Swart, W., & Wuensch, K. (2016). Flipping quantitative classes: A triple win. Decision Sciences Journal of Innovative Education, 14(1),1.
  • Tran, T. P., Roswinanto, W., Yunus, E. N., & Kurnia, P. R. (2016). Compensatory solution: Can it save a company from a service failure? Services Marketing Quarterly, 37(2), 80–97.
  • West, D., & Dellana, S. (2016). Linking service structural design to service profitability: A US airline industry study. Operations Management Research, 9(3), 22–34.

2015

  • Chen, H., Zemanek, J. E., Mai, E. S., & Tian, Y. (2015). Relationship flexibility in a 3PL context: Impacts of network embeddedness, guanxi, and explicit contract. Journal of Marketing Channels, 22(4), 253–264.
  • Chullen, C., Rowe, J., & Zemanek, J. (2015). Illusion of control: Theoretical perspective on power-dependence relationships. International Journal of Business and Management, 10(6).
  • Falasca, M., Kros, J. F., & Kirchoff, J. F. (2015). Industrial vending machines dispense sweet inventory. Distribution Business Management Journal, 18, 67–70.
  • Hall, C., Kauffman, P., DeUrquidi, K., Wuensch, K., & Swart, W. (2015). Aptitude and personality traits in retention of engineering students. Journal of Engineering Education, 104(2), 2.
  • Huang, A. H., Chen, K., Yen, D. C., & Tran, T. P. (2015). A study of factors that contribute to online review helpfulness. Computers in Human Behavior, 48, 17–27.
  • Krueger, J. C., & Haytko, D. L. (2015). Nonprofit adaptation to web 2.0 and digital marketing strategies. Journal of Technology Research, 6, 1–17.
  • Liao, Y., & Barnes, J. (2015). Knowledge acquisition and product innovation flexibility in SMEs. Business Process Management Journal, 21(6), 1257–1278.
  • Liao, Y., & Marsillac, E. (2015). External knowledge acquisition and innovation: The role of supply chain network-oriented flexibility and organizational awareness. International Journal of Production Research, 53(18), 5437–5455.
  • Paul, R. C., Swart, W., Zhang, A., & MacLeod, K. R. (2015). Revisiting Zhang’s scale of transactional distance: refinement and validation using structural equation modeling. Distance Education, 28(3), 3.
  • Robbins, T. R. (2015). Experienced based routing in call center environments. Service Science, 7(2), 132–148.
  • Tran, T. P., Blankson, C., & Roswinanto, W. (2015). Market orientation: An option for universities to adopt? International Journal of Nonprofit and Voluntary Sector Marketing, 20(4), 347–365.

2014

  • Dellana, S., & Kros, J. F. (2014). An exploration of quality management practices, perceptions and program maturity in the supply chain. International Journal of Operations and Production Management, 34(6), 786–806.
  • Haytko, D. L., Parker, R. S., Motley, C. M., & Torres, I. M. (2014). Body image and ethnicity: A qualitative exploration. Journal of Management and Marketing Research, 17, 1–20.
  • Moore, M. E., Zemanek, J. E., Chullen, C. L., & Workman, L. D. (2014). Brand name ethics as a marketing concern: A narrative inquiry of the Washington Redskins’ debate. Innovative Marketing, 10(4), 7-15.
  • Nadler, S. S., & Kros, J. F. (2014). Logistics regression approach to predicting truck driver turnover. International Journal of Applied Logistics, 5(1), 15–32.
  • Nadler, S. S., Kros, J. F., & Voss, M. D. (2014). Managerial motivations and the use of hedging in supply chain management. International Journal of Business Disciplines, 25(2), 69–79.
  • Rowe, W. J., & Zemanek, J. E. (2014). Chevrolet and Manchester united: A transformational sponsorship in a traditional industry. Innovative Marketing, 10(1), 40-48.
  • Rowe, W. J., Seevers, M. T., & Zemanek, J. E. (2014). Salesperson slotting allowance authority in manufacturer-retailer negotiations. Journal of Marketing Channels, 21(4), 232-241.
  • Schaefer, A., & Haytko, D. L. (2014). Corporate partnering for role play competitions in an advanced selling course. Journal of Instructional Pedagogies, 14, 1–8.
  • Seevers, M. T., Rowe, W. J., & Skinner, S. J. (2014). Praise in public, criticize in private? An assessment of performance feedback transparency in a classroom setting. Marketing Education Review, 24(2), 85-100.
  • Sheng, X., Siguaw, J. A., & Simpson, P. M. (2014). U. S. winter migrants’ park community attributes: An importance-performance analysis. Tourism management, 43, 55–67.
  • Siguaw, J. A., Gassenheimer, J., & Hunter, G. L. (2014). Consumer co-creation and the impact on intermediaries. International Journal Physical Distribution & Logistics Management, 44(1/2), 6–22.
  • Swart, W., MacLeod, K., Paul, R., Zhang, A., & Gagulic, M. (2014). Relative proximity theory – Measuring the gap between actual and ideal on-line course delivery. American Journal of Distance Education, 28(4), 222–240.
  • Taylor, E. C., Moore, M. E., Chullen, C. L., & Zemanek, J. E. (2014). Tribalism among US-based premier league supporters groups: A tribal marketing perspective. Innovative Marketing, 10(2), 47-57.

2013

  • Das, K., & Dellana, S. A. (2013). A quality and partnering-based model for improving supply chain performance. International Journal of Strategic Decision Sciences, 4(3), 1-31.
  • Gassenheimer, J. B., Siguaw, J. A., & Hunter, G. L. (2013). Exploring motivations and the capacity for business crowdsourcing. Academy of Marketing Science Review, 3(4), 205–216.
  • Rowe, W. J., Moore, M. E., & Zemanek, J. E. (2013). Three-tiered sponsorship: A study of decision heuristics across multiple levels of sport sponsorship. Innovative Marketing, 9(2), 18-27.
  • Simpson, P. M., & Siguaw, J. A. (2013). Lifestyle and satisfaction of winter migrants. Tourism Management Perspectives, 2(5), 18–23.
  • Swart, W., & Duncan, S. (2013). A Model for managing performance improvement projects from concept to sustainable implementation. Performance Improvement, 52(2), 16–24.
  • Swart, W., Duncan, S., & Hall, C. (2013). Performance standards in higher education: Truth and consequences. Journal of Educational Research, 7(1), 1–18.
  • Tran, T. P., & Fabrize, R. O. (2013). The effect of the foreign brand on consumer perception. Journal of Marketing Development and Competitiveness, 7(2), 23.

2012

  • Hall, C., Swart, W., & Duncan, S. (2012). Balancing customer needs and standards in higher education. Quality Approaches in Higher Education, 3(1), 2–7.
  • Paswan, A. K., & Tran, T. P. (2012). Vietnam and entrepreneurial private enterprises: A macromarketing perspective. Journal of Macromarketing, 32(1), 18–30.
  • Swart, W., Hall, C., & Chen, H. (2012). Human performance in supply chain management. Supply Chain Forum, 13(2), 10–20.

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