Russell K. Lemken, Assistant Professor
Department of Marketing and Supply Chain Management
College of Business
East Carolina University
3128 Bate Building
Greenville, NC 27858-4353
Dr. Russell Lemken is an Assistant Professor of Marketing in the Marketing and Supply Chain Management Department of the ECU College of Business in Greenville, NC. He earned his PhD in Business and Technology from Iowa State University. Prior to joining ECU in 2017, he taught marketing and management for 15 years as an adjunct or visiting professor at several universities, including Louisiana Tech, Drake, and the University of Washington – Tacoma.
His research centers on strategic management and the use of quantitative methods in making decisions and measuring results. He has taught courses in marketing strategy, marketing research and intelligence, quantitative methods, quality management, digital marketing, and services marketing, among other topics. Prior to receiving his PhD, Dr. Lemken worked for more than 25 years as an executive in financial services at companies including Northwestern Mutual Life, Principal Financial Group, and Russell Investments.