Marketing & Supply Chain Management Course Descriptions

Marketing Courses

• MKTG 3500 – Entrepreneurial Opportunities and Marketing
• MKTG 3832 – Marketing Management
• MKTG 3852 – Cultural Environment of International Business
• MKTG 3872 – Persuading Decision Makers
• MKTG 4352 – Selling and Sales Management
• MKTG 4362 – Retail Management
• MKTG 4532 – Business and Organizational Marketing
• MKTG 4562 – Marketing Strategy
• MKTG 4662 – Marketing Research
• MKTG 4682 – Marketing Intelligence
• MKTG 4732 – Consumer Behavior
• MKTG 4752 – Integrated Marketing Communication
• MKTG 4762 – Services Marketing
• MKTG 4782 – Customer Relationship Management
• MKTG 4790 – Distribution Management
• MKTG 4792 – Social Media Marketing
• MKTG 4972 – Topics in Marketing
• MKTG 4973 – Topics in Marketing
• MKTG 4974 – Topics in Marketing
• MKTG 4975 – Digital Marketing
• MKTG 4992 – International Marketing

Supply Chain Management Courses

• OMGT 3123 – Operations and Supply Chain Management
• OMGT 3223 – Business Decision Modeling
• OMGT 3843 – Topics in Operations Management
• OMGT 3853 – Topics in Operations Management
• OMGT 4383 – Supply Chain Analytics
• OMGT 4493 – Quality Management
• OMGT 4733 – Project Management
• OMGT 4743 – Purchasing and Materials Management
• OMGT 4753 – Strategic Logistics Management
• OMGT 4763 – Strategic Supply Chain Management
• OMGT 4863 – Topics in Operations Management
• OMGT 4893 – Cooperative Education